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Building Better Businesses with Steve Eschbach – Episode 12 with Veronica Sagastume

Episode 12: Developing a Business Journey Through Your Content Strategy

Veronica Sagastume is a Virtual CFO, content strategist, and remote operations manager. She has been a successful CFO/COO Consultant and entrepreneur with over 20 years of Accounting/Finance & Operations experience before starting a consulting practice 10 years ago.

She’s worked with multiple CEOs at Start-Up and Emerging Growth companies, before deciding to expand her business online to help other Accounting/Finance/Tax business owners to scale their businesses online.

In this episode, we discuss:
• How Veronica married her traditional accounting expertise with new and emerging software technology.
• How the care of an ailing family caused the shift from fast paced corporate life to consulting- therefore, developing the virtual CFO.
• Why a network of contacts should be utilized for growing client businesses.
• Developing a plan with clients to scale businesses through comprehensive content marketing within their financial means.
• Taking marketing off the plate of business owners so they can get back to doing what they love.
I hope you will find this episode as exciting and informative as I have. Veronica is in a very niche market that everyone in business could profit from.
Please let me know your thoughts!

Connect with Veronica

Steve Eschbach is founder and president of Eschbach Enterprises, Inc. (EE), a comprehensive business advisory firm focused on enhancing corporate value to take business owners to their next level of success. Through the various subsidiaries under the EE umbrella as well as the established affiliations/strategic partnerships he has established in his 40-plus years as a senior financial executive leader, Mr. Eschbach has the direct experience and/or knows subject matter professionals that enables business owners to continue to thrive. His companies over the years have represented both the sellers and buyers in dozens of business transactions over 40 years, ranging in size from under $100 thousand to over $15 billion, and in industries such as energy, technology, entertainment, healthcare management, retail and home services to name a few.

Building upon this, Mr. Eschbach is a published author, sought-after public speaker, audio and video podcast host at both the local and national levels and community leader – both past and present – on a number of community nonprofit boards and professional organizations. Mr. Eschbach holds a Bachelor of Science degree in Accounting from the University of Connecticut and a Master of Business Administration degree in Investment Finance from the University of Hartford. He has been a Chartered Financial Analyst since 1989 and is an Illinois licensed producer in life/health insurance as well real estate.

Connect with Steve Eschbach Website:

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